Experiential Ecommerce: Reconceptualizing Human Connections, Digitally!

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Experiential Ecommerce: Reconceptualizing Human Connections, Digitally! In 2011, IKEA did something unthinkable that revolutionized furniture marketing completely. Being known for their unconventional and maverick ideas, they hosted the biggest sleepover…

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Drive Human-Centric and Memorable Omnichannel Shopping Experiences with Futuristic Digital Commerce Platform

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Drive Human-Centric and Memorable Omnichannel Shopping Experiences with Futuristic Digital Commerce Platform In an ‘emotion economy’, having a great product alone cannot help in providing a competitive advantage. Other than…

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5 Capabilities you should look for when evaluating a digital commerce platform – Gartner Recommendation

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5 Capabilities you should look for when evaluating a digital commerce platform - Gartner Recommendation A recent article by Business Standard suggests that the Indian e-commerce market is projected to…

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