Home / Industries / Tiles
Dealer ordering for tile manufacturers — the right size, shade and lot, every time.
Self-service dealer ordering + credit-limit enforcement + automatic per-product, per-state tax — run standalone, or above your ERP via API-based integration. Not a DMS. Not a SFA.
Tiles are ordered on a deep matrix — size, finish, shade and dye-lot — and shade varies run to run, so ordering blind risks a batch that doesn’t match on site. Concord gives your dealers self-service ordering on that full catalogue, with shade and lot visible, so the exact SKU gets ordered, wrong lots stop landing, and your team stops taking orders by phone.
| SKU · shade | Dye-lot | In stock |
|---|---|---|
| GVT 600×600 · Ivory Matte | L-24A | 420 box |
| GVT 600×600 · Ivory Matte | L-24B | 96 box |
| GVT 800×800 · Ivory Matte | L-31 | Low · 22 |
Illustrative catalogue · fictional SKUs & lots · shade/dye-lot visible at order.
The problem
Order the wrong lot, and a whole install can mismatch.
Tiles from different production runs differ in shade even for the same SKU — the industry rates that variation V1 to V4. Over WhatsApp a dealer can’t see which lot is in stock, so the wrong shade or lot gets ordered, the mismatch shows up on site, and it costs a return, a re-order and the dealer’s trust. Multiply that across weekly reorders and it’s a standing tax on your team.
Shade & lot mismatch
Different dye-lots vary visibly; ordering blind risks a batch that won’t match on site.
A deep SKU matrix
Size × finish × shade × lot is too much to order accurately from a message.
Weekly reorders by phone
Fast-movers reorder constantly — every one a call your team fields and re-keys.
Your catalogue, structured for tiles
Every attribute a tile order actually turns on.
A tile SKU isn’t one line — it’s a matrix. Concord models the attributes tiles are ordered by, so dealers filter to the exact product and lot, and you don’t field calls to confirm what a code means.
Lot-aware, not generic
Because shade varies run-to-run (rated V1–V4), Concord keeps shade code and dye-lot on the SKU and stock — so an order is placed against a specific lot, and a dealer can reorder more of the same lot instead of guessing.
One catalogue, both sides of the counter
Sell to your dealers and to homeowners — without running two systems.
A tile brand rarely sells only one way. Your dealers reorder by the pallet on credit; architects, builders and homeowners increasingly want to browse the range and buy or enquire direct. Concord runs both on the same catalogue — so a shade lives in one place, priced for each side.
Reorder by lot, on credit
Dealers self-serve the full size/shade/lot catalogue at their own prices, credit-checked at order time — the weekly reorder engine of the business.
Browse the range, buy or enquire
Homeowners, architects and builders explore the design library, see collections, and buy smaller quantities or raise an enquiry — at retail pricing, on the same stock.
Ordering
Your full tile catalogue, orderable by the exact SKU and lot.
Catalogue depth, managed
- Variants for size, finish, shade and dye-lot
- Search and faceting down to the exact SKU
- Live stock by lot — reorder more of the same lot
- Per-dealer catalogue and pricing
Self-service ordering
- Dealers order and reorder on their own prices
- Full quantity plus overage from one lot, in one order
- One-tap reorder for weekly fast-movers
- Orders arrive clean — no re-keying from WhatsApp
Concord for tiles, feature by feature
What each capability does for a tile business — and when it earns its place.
Not a feature dump. The capabilities a tile manufacturer actually uses, grouped the way a tile order moves — from a dealer or architect finding the right shade, to the order, to getting the right lot out the door.
Search & faceting
Filter to a tile by size, finish, series, shade and V-rating — the way tiles are actually chosen.
Best when a dealer or architect is hunting one SKU in a deep range.Design library & collections
Present the full range with imagery and collections, not a flat price list.
Best when you want architects and homeowners to explore, not just reorder.Shade & lot detail
Shade code and dye-lot sit on the SKU, with live stock by lot.
Best when matching a repeat order or an add-on to an existing install.Self-service ordering
Dealers place and reorder on their own prices; retail buyers check out at retail.
Best when your team is drowning in WhatsApp and phone orders.One-tap reorder
Repeat a past order — full quantity plus overage from one lot — in a couple of taps.
Best when fast-mover weekly reorders that repeat with small changes.Credit at order time
Every dealer order checked against their limit before it ships — control, never lending.
Best when many dealers reorder often and exposure creeps up.Lot-level inventory
Stock tracked by dye-lot, so a dealer can order more of the exact lot they already have.
Best when avoiding the mismatch that a wrong lot causes on site.Dispatch & multi-warehouse
Orders come in fulfillable from the nearest warehouse; split where needed.
Best when you ship heavy, bulky tile from more than one location.Per-product, per-state tax
Tax applied automatically per product and per state, shown on the invoice.
Best when every order, everywhere you sell.And the rest of the platform
Credit enforced, tax applied — automatically.
Credit-limit enforcement
Every tile order checked against the dealer’s limit at order time — control up front, never lending. Credit control →
Per-product, per-state tax
Tax applied automatically on every order and shown on the invoice. GST & tax →
Stock & dispatch visibility
Dealers see availability by lot; orders come in fulfillable. Inventory →
Built for your whole team
What Concord solves — for each person in the room.
A tile deal touches the owner, ops, IT and finance. Here’s what each one gets — on one platform.
Projects & bundles
Win project orders — bundled and quoted, not cobbled together.
Big tile jobs rarely order a single SKU at list price. They want a package — sizes, trims, adhesive, grout — from matched lots at a project rate. Concord lets you bundle products, configure the mix, quote it, and turn the accepted quote into an order, without dropping to spreadsheets and WhatsApp.
Bundle the job
Group the tiles, trims, adhesive and grout a project needs into one configurable bundle — from matched lots.
Quote the project
Raise a request-for-quote, respond with a project rate, handle counter-offers and versions — all tracked.
Quote → order in one click
When the rate’s agreed, convert the quote to an order — credit-checked and taxed like any other.
How it works
Live on your tile catalogue.
Load the catalogue
SKUs with size, shade, lot and per-dealer pricing.
Map your dealers
Each dealer sees their own catalogue, prices and credit limit.
They self-serve
Search to the exact SKU and lot; credit-checked, taxed.
Standalone or above ERP
Runs on its own, or above your ERP via API-based integration.
FAQ
The questions manufacturers ask before they buy.
Straight answers on ordering, shade and lots, credit, tax and how tiles works with the systems you already run.
How do dealers order the right size, shade and lot without a mismatch?
Concord shows each dealer your full catalogue with the detail tiles actually need — size, series, finish, shade code and dye-lot — plus live stock in a specific lot. So a dealer orders the exact SKU and lot instead of ordering blind and risking a batch that doesn’t match on site.
Can Concord handle shade variation and dye lots?
Yes. Tiles carry real shade variation — the industry rates it V1 (uniform) to V4 (substantial) — and pieces from different production runs differ even for the same SKU. Concord manages that with variants, shade/lot attributes and lot-level stock visibility, so ordering understands lot numbers and shade, not just a generic SKU.
How do I reduce the cost of taking tile orders?
Manual order-taking — WhatsApp, phone, re-keying — is where the cost sits, and the size/shade/lot detail makes errors worse. Self-service lets dealers place and reorder the exact SKU themselves, taking a manually handled B2B order from roughly ₹500–1,000 toward about ₹20 placed digitally.
Can dealers self-serve weekly reorders?
Yes. Fast-movers reorder in a few taps from order history or a saved list — full quantity plus overage from one lot, in one order — with credit checked and tax applied. No phone call, no re-keying by your team.
What’s the difference between a dealer and a distributor for a tile brand?
A distributor stocks and supplies your dealers or retailers; a dealer sells on to the buyer. Either way they reorder your tiles repeatedly — Concord gives both a self-service channel on your full size/shade/lot catalogue, credit-checked, with tax applied.
Is Concord a DMS or SFA for tile manufacturers?
No. A DMS or SFA manages field reps and secondary sales. Concord is the platform your tile dealers actually order on — self-service, credit-checked, with tax applied — standalone or above your ERP via API-based integration.
See Concord on your own tile catalogue.
A short, human-worked demo on your own SKUs, shades and lots — search, ordering, credit and tax, in a tile network’s language.
Self-service dealer ordering + credit-limit enforcement + automatic per-product, per-state tax — run standalone, or above your ERP via API-based integration. Not a DMS. Not a SFA.