Self-service dealer ordering + credit-limit enforcement + automatic per-product, per-state tax — run standalone, or above your ERP via API-based integration. Not a DMS. Not a SFA.
Catalogue & pricing
Every dealer sees their own catalogue and their own prices — without a spreadsheet per dealer.
Contract, tier and volume rates, MOQ and pack size, and what each account can see — set as rules and applied the moment a dealer orders. Not maintained by hand in a dozen Excel files and emailed out as PDFs that go stale the day you send them.
The problem
One product, forty prices — and all of it lives in someone’s spreadsheet.
A slab rate, a distributor rate, a project rate; a volume break at 100 units and another at 500; a contract price agreed with your biggest account last quarter. Multiply that across your SKUs and dealers, and the “price list” stops being a document — it’s a maintenance job.
A snapshot that’s out of date the day you send it
A master sheet, dealer tabs, a PDF on the 1st, and a WhatsApp thread confirming “your rate is still ₹X.”
- Orders placed at last quarter’s rate
- Nothing stops an under-MOQ or off-pack order
- A dealer sees another account’s project price by mistake
- Every correction re-keyed into your ERP by hand
The live rate, applied at the moment of order
You define how a price is arrived at once; the platform resolves it for whoever is logged in.
- The current rate on every order, every time
- MOQ and pack rules enforced before checkout
- Each account sees only its own catalogue and prices
- Clean orders flow onward — nothing re-keyed
Pricing that follows the dealer
Set the rule once — the right price is applied automatically, per account.
Tier pricing
Group dealers into tiers — Distributor, Sub-dealer, Project — and price against the tier. Move a dealer up a tier and their rates follow, with no sheet to re-issue.
Volume & slab pricing
Break pricing by quantity — one rate up to 100 units, a better one beyond. The break applies live as the dealer builds the order, so the price they see is the price they pay.
Contract & account pricing
Negotiate a rate with one account — offers and counter-offers, every round tracked — and the agreed price overrides the tier for that account only, time-bound if you want.
Prices that expire
Effective-from and effective-to dates on any price. A seasonal or promotional rate switches itself off on the date you set — no stale PDF to withdraw.
Set a separate, editable retail price alongside your dealer price on the same product — the two channels never share a number by accident.
Kits, combos and starter packs as a single orderable item, priced per tier like any other line.
Enforced at order time
MOQ, pack size and volume breaks — rules the order has to respect.
Try it: change the quantity the way a dealer would, and watch the rules apply at the line — before anything reaches your system.
Illustrative rules and prices, fictional dealer.
Minimum order quantity
Per SKU or per dealer. An order below the minimum can’t be submitted — the dealer is told why, at the line, before checkout.
Pack size
Boxes of 12, pallets of 48, cartons of 200 — quantities round to your pack multiples, so you never receive an order for 7 of something that ships in 12s.
Overrides with guardrails
A one-off price or a waived rule is an override — permissioned, logged and optionally bounded — not an edit to the master price that leaks to everyone.
Visibility rules
Control what each dealer can even see — not just what they pay.
The same customer group that sets a dealer’s price also sets which products and categories they’re allowed to see. Here’s the same catalogue, logged in as two different dealers.
Illustrative: fictional dealers and prices. Neither account sees the other’s rates or range.
What you manage
Everything about the product and its price — in one place, editable.
Add and edit it in the Business Center, or bring it in from Excel — no developer, no ticket.
- 1Title, status, categories, taxThe product’s core details and its tax category.
- 2Per-variant SKU & attributesEach variant carries its own SKU, attributes and images.
- 3Price + sale priceA base price and an optional sale price.
- 4Per customer group, with datesA different price per tier, effective between the dates you set.
- 5Inventory per channel · ExcelStock per channel; import and export it all via Excel.
Illustrative view with sample data.
| Customer group | Net price | Effective |
|---|---|---|
| 1Distributor tier −18% | ₹344.40 | Ongoing |
| Sub-dealer tier −10% | ₹378.00 | Ongoing |
| Project tier −5% | ₹399.00 | Ongoing |
| 2Distributor · 101+ units volume | ₹330.00 | Ongoing |
| 3Meridian Distributors contract · approved | ₹325.00 | 401 Apr – 30 Sep |
- 1Price per customer groupEach dealer tier gets its own net rate.
- 2Volume & slab breaksA better rate past a quantity you set.
- 3Per-account contract rateNegotiated, tracked and approved — overrides the tier.
- 4Effective datesPrices that start and expire on their own.
Illustrative view with sample data.
Roles & approvals
Who can do what — and what needs a sign-off.
Configurable roles
User groups with module-level permissions — who can view, who can add or edit, who can approve. People only reach what you grant them.
Approvals that route to the right person
Hold an action for sign-off — an order over a dealer’s credit limit, a price below your floor, a discount beyond a rep’s limit. It routes to the role you nominate, and every approval is logged.
Catalogue & pricing, screen by screen · 1:39
How it works
From your pricing logic to the dealer’s screen, in four steps.
Load catalogue & rules
From Excel — or from your ERP via API-based integration, mapped to your setup, so your item and price masters stay the source of truth.
Map dealers to tiers
Assign each account a tier, attach contract prices, and set the assortment they can see. Changes apply on their next order.
Dealers order at their price
A self-service storefront that already shows their catalogue and rates, with MOQ and pack rules enforced as they build the order.
Clean orders flow onward
Into credit-limit enforcement and automatic per-product, per-state tax on the invoice — and export to Excel whenever you need.
Tax on every order. Each product’s tax category and the ship-to state’s rate are applied automatically, shown on the invoice as one combined amount. Full statutory GST breakup — CGST/SGST split and interstate IGST — plus Tally sync, configured to your setup (scoped build).
67% of B2B buyers already purchase online, and 83% expect that share to grow. Pricing your dealers can trust is what makes that shift work.
McKinsey B2B PulseWhat it costs to process a single B2B order manually, versus placing it digitally. Pricing that resolves itself removes that manual handling.
Digital Commerce 360Straight answers
Questions manufacturers ask.
What is dealer-specific pricing software?
Dealer-specific pricing software gives each dealer or distributor their own catalogue and prices — contract, tier and volume rates set per account — instead of one price list shared across everyone. The right rate is resolved automatically when each dealer orders, with MOQ and pack size enforced.
How is dealer-specific pricing different from a standard catalogue?
A standard catalogue shows the same products and prices to everyone. Dealer-specific pricing scopes both to the account: each dealer sees only the products they’re authorised to buy, at their own tier, contract or volume rate — so no two dealers necessarily see the same price or the same range.
Can every dealer really have a different price?
Yes. Pricing is held as rules — tier, volume, contract, account — and resolved for whoever is logged in. You can price down to a single account without maintaining a separate sheet for them.
Do I have to move my price master off my ERP?
No. Concord runs standalone if you want it to, or sits above your ERP via API-based integration, mapped to your setup, so your existing item and price masters can stay the source of truth.
What stops a dealer ordering below MOQ or off pack size?
The rules are enforced while the dealer builds the order. An under-MOQ line can’t be submitted, and quantities round to your pack multiples — the dealer sees why at the line, before checkout.
Can dealers see each other’s prices?
No. Prices and assortment are private to each account by default. One dealer never sees another’s rates or a product range that isn’t theirs.
Can I control who changes prices or approves large orders?
Yes. Team members belong to user groups with module-level permissions, so you decide who can view, add, edit or approve. Approvals can route to a manager — for example when an order is over a dealer’s credit limit, a price is below your floor, or a discount is beyond a rep’s limit. Every approval is logged.
How is tax handled on dealer prices?
Each product carries a tax category and rates are set per state, so Concord applies tax automatically when the dealer orders and shows it on the invoice as one combined amount. A full statutory GST breakup — CGST/SGST split and interstate IGST — plus Tally sync is configured to your setup as a scoped build.
Is this a DMS or an SFA?
Neither. Concord is a B2B dealer-commerce platform — self-service dealer ordering, credit-limit enforcement and automatic per-product, per-state tax, run standalone or above your ERP. It doesn’t try to be your distribution-management or sales-force-automation system.
See your own pricing, on your own dealer data.
A short, human-worked demo — we’ll set up your tiers, a contract price and an MOQ rule live, on your catalogue rather than a generic one.
Self-service dealer ordering + credit-limit enforcement + automatic per-product, per-state tax — run standalone, or above your ERP via API-based integration. Not a DMS. Not a SFA.